Online game: how to create something that will bring real money?
Creating an online game is a delicate matter. After all, the whole world must be embodied in it, moreover, it must become a kind of reflection of the real world, its surrogate substitute – otherwise, no one will want to play it. There must be intrigue that can interest potential players of different age categories. Eternal human values (love, friendship, preferably even), the possibility of the family (in this case, of course, pseudo-family) relations. Nevertheless, all this does not guarantee that the game will bring quite a real income, measured in the number of convertible currencies.
So, creating an online game. We will not consider such games as checkers, chess and others like them; calm versions of games that require thinking process. This is for intellectuals, for “nerds.” We will focus on those games that are available to everyone, from plumbing and ending with the academician, which can be played as soon as there is the opportunity to reach the keyboard. Such games bring the maximum income. But the players in them do not think, they fight, moving from one fight to another.
The first thing that should be present in such a game is a fascinating story, which should unfold in the open spaces of the virtual world. Technogenic stories, reminiscent of the real world, are not the best. Such a world everyone sees every day and in the game is not particularly welcome. The game should open previously unknown worlds, allow you to immerse yourself in a fairy tale, different from everyday reality. Therefore, the optimal choice: worlds such as the Middle Ages, but with an admixture of magic (magic is now especially in fashion.) Space battles are also relatively good, but they are significantly inferior to the Middle Ages – not everyone wants to look into the future, but to try your hand in the “past” is quite another matter.
Prerequisite: the plot of the game must be open-ended. That is, no final by definition is provided. Otherwise, the player, after playing to the end and killing the Leader, will simply go to another game. And this is the loss of a potential payer of money. Consequently, it is necessary to provide, if not a permanent improvement of the world, then the presence of permanent enemies who can be killed every day.
And here it is, the key to success and income online games: the confrontation of races should be provided. It is not too interesting to kill the computer drawn monsters every day. But if on the other side of the screen is Real Live Enemy (that is, another real player), the game takes on a completely different color. And it is from here that profitability begins.
What does the player pay for, especially when he is initially attracted by the free online game? For powerful armor, weapons, riding and combat animals, and so on – in short, for the instruments of destruction. But only in one case, there is a willingness to invest not only their time but also quite real money: when it comes to the destruction of a living Enemy.
It should be noted that this very Living Enemy is in similar conditions, and on the other side of the monitor, it has the same almost real enemy. And, therefore, real money is also poured into the game. An example of games of this genre, where players can fight each other online, you can see in the article Best cross-platform multiplayer app games.
The process is growing if only the creators of the game have provided additional options for the development and improvement of the attack and defense tools; as well as bonuses for each kill of a non-painted monster, namely, another player. For example: sacrifice so many deaths of enemies to the goddess, spirit, dragon, guardian – and you will have additional opportunities (for example, a goddess, flattered by the gift, will increase the blow, increase the character’s vitality). It is very important that these additional possibilities be limited in time, thus there will be an incentive for new sacrifices, and therefore for new financial injections.
It is very good if the game provides not only the opposition of two races but also the division of each race into smaller communities. After all, each person seeks to establish friendships – this is a natural consequence of the survival instinct. Conveniently, if friendly contacts can be transferred to a new game level, for example, the creation of a clan. This is not only the convenience of user communication but also an additional way of pumping real money from the game.
Someone from the clan gets the most “cool” armor, powerful riding and fighting animals and weapons of the latest model. Naturally, everyone else will begin to strive for the same. Herd instinct, alas, has not been canceled. Besides, it is embarrassing to be ragged if everyone else looks like royals. And some more real money will get the creators of the game.
So if you want to create a financially successful video game, refer to creating an image of the Eternal Enemy, not drawn, but almost real. Also, do not forget about digital graphics and exciting soundtracks. Then you are guaranteed success and prosperity of your video game and replenishment of your pocket!