Toshiba, Fujitsu and VAIO Could Merge PC Divisions by the End of March
Toshiba, Fujitsu and VAIO, the three well-known Japan based brands, have entered into the final round of negotiations to merge their PC divisions. If the three firms can work out the deal and join forces, they would create one of the largest PC makers in the world.
It’s no secret that the PC market is on the decline, with sales and profit margins on traditional PCs continuing to shrink year over year. A number of PC makers have already gone out of business, and the rest are expanding to other businesses to drive growth. Situation is no different for these three firms in question, with none of them doing swimmingly on its own.
The trio is planning on establishing a joint holding company with subsidiaries that could run each firm’s PC businesses. That will help improve their production systems, while keeping their respective brands at the same time.
Once the parties agree on terms of the deal, they will surpass NEC Lenovo Japan Group in terms of shipments in the Japanese PC market, but still can’t match the global market share of the latter.
The news about the merger comes from the parent company of VAIO, the investment fund Japan Industrial Partners, which will have a higher equity stake in the new company. Hidemi Moue, CEO of Japan Industrial Partners, has confirmed that the deal could be made official by the end of March.