Samsung is No More Among Top 5 in China’s Smartphone Sales Rankings
When we look at the bestselling smartphone companies in the world, Samsung and Apple are the first two names that come to our mind. However, it looks like at least one of those two names is not even among the top five bestselling companies in China!
Samsung has lost its place to the likes of Oppo and Vivo!
A market survey report has been published by Strategy Analytics where it has been revealed that the Korean giant’s market share slumped to somewhere below 7.2 percent in mainland China which is painful to see as it is less than half of Huawei as well as Xiaomi.
The current standings on the Chinese market reveals that Xiaomi is continuing to stay on throned as number one with 67.5 million units being shipped in 2015, making up a massive 15.4% of the market.
Huawei, at number two is closing in nicely at 62.2 million units (14.2%) but it is Apple that has shown an increasingly impressive performance; with 11.3 percent market share the iPhone maker managed to sell 49.5 million units. Woody Oh, the Director of Strategy Analytics, says:
Apple had a strong quarter in China, shipping a record 15.5 million iPhones in Q4 2015. Apple solidified third position in China with 13 percent marketshare, up from 11 percent one year ago. Apple has worked hard to extend its retailer coverage across China, while Apple Music and other localized services have refreshed the iOS ecosystem for Chinese consumers.
Coming back to Samsung, the company was beaten by Oppo’s 7.6% market share which stands at number five, below Vivo’s 8.4%. This suggests that the Korean company is selling less than 7.6% smartphones in China now!