Mobile Data Traffic Increases by 65% in 1 Year Thanks to Online Streaming
In this digital age where streaming content plays a much bigger part in the entertainment industry, even more so than optical media thanks to online streaming services such as HBO Now, Netflix, Amazon Prime among many other television networks offering TV shows and movie streaming.
According to an interesting new development through Ericsson Mobility Report, mobile data traffic, basically 3G and 4G LTE, has risen almost 65 percent over the past 12 months.
The report also suggests that given the speed at which streaming services are becoming popular and people are bringing stuff, by 2021 almost 90 percent of streaming internet traffic will be done by smartphones, if we don’t run out of content to view by that time (though with repeat watching, that seems highly unlikely).
It’s thought that with the growth of services like Netflix and YouTube (which have 69 million and more than a billion regular users, respectively), as well as larger smartphone screens and tablet proliferation, watching movies and TV shows on the go has become much more common place.
The fact that some of the most popular shows in streaming networks are also available as a whole season on the same day also increases the traffic since people no longer have to wait for a new episode to watch on their TVs every week.
Music streaming is also growing and with the ever increasing number of services competing in that sector, the amount of data used there is expected to increase. However, with the much lower per minute data-usage of audio-only sources and the ability to save tracks offline through apps such as Microsoft Groove or Spotify for repeated streaming, it seems unlikely that music will ever come close to the massive amounts of data required for video content.