The Design Museum Uses Lumia 640 XL To Take You Inside The Designs
The Design Museum in London currently has an exhibit for the best designs of 2015, featuring items ranging from fashion to architecture. A number of products were named as winners in the 2015 Designs of the Year Award, which range from range from the BMW i8 to the largest ocean clean-up in history to Microsoft.
The exhibit from Microsoft includes a large white table fitted with 40 Lumia 640 XLs flanked on either end with Surface Pro 3 tablets. Both the Surface tablets run a demo providing visitors with instructions on how to interact with the Lumia 640 XL in the exhibit.
Visitors are encouraged to pick up one of the new Lumia smartphones while they walk around the exhibit space. The devices are activated by tapping the winning designs’ orange NFC-enabled tags and they provide information about each of the six Design of the Year category winners throughout the exhibit.
“We are excited to be a partner of Microsoft and have used their technologies to create a platform that enables a rich visitor engagement, provides a deep understanding of visitor behaviors and gives real-time feedback to venues,” said Iain Marsden, SceneSkope CEO. “The platform creates new outreach through our engagement, building a long term conversation between the visitor and venue.”
Besides the Lumia 640 XL, the new interactive experience also uses Microsoft Azure and Power BI on the back end to collect and gather the data, which helps the Design Museum to learn which parts of the exhibit are more popular with visitors. The Designs of the Year Award 2015 will run from September 17th until March of 2016.