Microsoft To Remove ‘Do Not Track’ Request From Spartan & Internet Explorer
According to a latest post by Microsoft, they will not turn on ‘Do Not Track’ by default in Spartan and Internet Explorer for Windows 10.
Basically, ‘Do Not Track’ tells advertisers not to track your location, browser or other details for advertising purposes. However, it is really up to the users if they want to be tracked or not. But Microsoft with the release of Internet Explorer 10; activated ‘Do Not Track’ by default. This led to many advertisers criticizing Microsoft and asking them to leave this decision on the users.
For once, I actually agree with advertisers.
Whether or not I want to be tracked and advertised to use my details is my choice; it’s as simple as that! While the feature will remain the same in past Internet Explorer versions, upcoming versions of IE and Spartan will not send ‘Do Not Track’ headers by default.
On the other hand, rivals Chrome and Firefox leave this setting off by default. Microsoft changing their stance regarding ‘Do Not Track’ will surely make advertisers happy.
Actually, Microsoft’s change of heart happened due to a new draft by W3C, which clearly says:
“The signal sent MUST reflect the user’s preference, not the choice of some vendor, institution, site or network-imposed mechanism outside the user’s control; this applies equally to both the general preference and exceptions.”
It’s the right move by the company and for users who don’t want to be tracked turning off signal shouldn’t be an issue. Also, it’s much more effective to use ad block apps/add-ons to be fully protected from such tracking anyway.
Do you think turning off ‘Do Not Track’ by default makes any difference? Let us know of your take on the story in the comments below.