Friendsy Is Trying To Do To Tinder What Facebook Did To MySpace
Two Princeton students have created an app which targets only college students and provides different features to them, most of which are similar to Tinder. The app, called Friendsy, lets users connect with other students either to be friends, to date or to hook up. The main difference is that Friendsy’s target market is college students and not the general public. The app has been launched nationwide in US has the user base of over 45,000.
This motivation behind Friendsy was that “You walk around campus and have hundreds of acquaintances, people you say, ‘Hey, let’s get a meal to,'” said Michael Pinsky, one of the two students who founded Friendsy. “But you never do.”
So how does it work and what does it offer? First of all, it requires you to have a .edu email address to sign up.
As a user, you can swipe through profiles, swiping left to discard someone. But unlike Tinder which gives you only one option — to hook up — you can select when swiping right whether you want to connect with the other college student as a friend, or you want to date, or you want to hook up. If the other person also want to, you two get matched.
In addition to the Tinder-like features, Friendsy also offers features that are not found in Tinder. For instance, you can filter profiles by school, gender, year, major or group. After logging in, you can decide where you want to be seen (on college campus or on other campuses as well).
Another feature lets users drop a hint when sending a match request to the other user. This increases the chances of getting matched back. For example, one could say “Someone from your class wants to go on a date with you.”
There is also a a function called ChitChat, which matches you with a random student who is also currently online and allows you to have a live chat with him or her.
Vaidhy Murti is the other student who created Friendsy. He and Pinsky said their app is unique because of the .edu email requirement. While a similar app YikYak is also targeted at colleges, it lets anyone in the radius of campus post on the app which is visible to other people who are currently present in the same radius around college campus. On contrary, Friendsy lets only students post stuff and interact with each other.
With the help of interesting feature-set, Friendsy has seen a very rapid growth in a very short period of time. The app has made 450,000 mutual matches until now, and has had 18 million swipes in past two weeks. It is available at more than 70 American campuses, where an average user spends about 26 minutes on the app in a given session, and a total of 75 minutes per day.
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