Report: Apple To Delay Launch Of Its Beats Music Streaming Service
Apple music fans have to wait a bit longer for the company’s new Beats-based music streaming service. Sources have disclosed to 9to5Mac that the company has decided not to unveil the service at its March 9 “Spring Forward” event.
Apple has rescheduled launch of its new iTunes music streaming service and is planning to wrap off the service during the keynote of its Worldwide Developers Conference (WWDC) on Monday, June 8th.
Whenever the service comes, it will be a superb inclusion in iTunes Music. The new service, powered by the technology from Beats Music, will come with many new features. Two of these features include: curated playlists and cloud-based libraries.
In addition to this, the service will allow users to select the offers which suit their music aesthetics. The service will be offered at monthly charges as high as $7.99. Which means that the new iTunes music streaming service will be priced low as compared to the current costs for Beats Music, Spotify, and Radio.
Apple planned to introduce the service at the start of 2015. But it was paralyzed by many factors: few important employees stepped down; integration of Beats workforce and technology resources took longer than expected. Even recently, few key employees have departed Apple. One example is Bobby Gaza, who was holding the office of Senior Vice President at Beats in Charge of technology.
Employees departure is likely to undermine the Cupertino-based company’s endeavors to debut in-house production of android apps. Though, the company has started hiring process for Android developers by publishing the job listings recently, still, Apple might have to delay its first entirely-in-house Android application.
Coming back to the new music services, it is important to reemphasize that no official statement has yet been made by the company. But, as mentioned above, the sources do claim that it has planned to pack the service in question with iOS 8.4 upgrade for the iPhone, iPad, and iPod touch, which is expected to arrive after WWDC. This fall iOS 9 will also be introduced, so who knows music service will reach the market with iOS 9.
The service will be part of the standard iOS Music application. As far as the functionality of the app is concerned, it will work for iOS in the same fashion as the Beats Music does for iPhone.
Whatsoever, until this point of time, nothing about the relaunch of iTunes music streaming service can be said with surety. But it doesn’t mean Apple has nothing to offer at the March event; its smartwatch will possibly the focal point of everyone at the March 9 event.
Abubaker Zahoor writes on diverse topics with special interest in innovations, tech-ethics, and inter-and intra- organizational business relationships.