Apple is Hiring a New Editorial Producer to Expand iTunes
Forecasters and analysts suggest that this year is going to be great for Apple while their direct competitors, Samsung, are going to see even more decline in their market share.
With such a decent standing in such a volatile market, Apple can spread its wings – maybe.
Now we don’t know how deeply rooted this step is going to be, but right now they are looking to hire an editorial producer to work on iTunes.
The London based job is expected to expand their focus on editorial content for the service which will be a definite up from what we already enjoy at iTunes.
According to the job listing, they want someone who can perform the tasks of both editorial as well as producing tasks. Here’s an excerpt from LinkedIn:
iTunes is looking for an editorial producer with experience across pop culture and a specific expertise in music journalism. This full-time position is split between editorial and producing duties. The editorial duties focus on writing, editing, managing a sea of freelancers, and working collaboratively with business and content heads to shape and define editorially driven merchandising promotions.
That is not all, the producing role form Apple, the person will have to “focus on special projects and promotions, making sure all parties understand the timelines and deliverables associated with getting these pages live, and making sure we execute flawlessly and on time.”
Apart from having all that, they require the person to have “deep contacts” with freelancers which suggests that there is going to be a shift in the content that they push out of the service in the future.
People connected with the news will know that Apple has also taken over Beats and that it is expected they will be launching a paid music streaming service to compete with thee likes of Rdio and Spotify. Last but not the least, iTunes Radio was launched in 2013 and Musicmetric was also acquired by Apple recently.
Where do you think all this is going?