Pinterest Affiliate Links Are No More, Find Another Way They Say
While Pinterest is not as hyped as Facebook, it still have a 70 million plus userbase and there is a definite potential of monetization in there. One way that organizations were putting it to use was the Pinterest Affiliate program.
However, the social networking website just crushed those guys.
In a latest shift in policies, Pinterest has simply killed all the affiliate links on their website. As a result, all the Pins by the affiliates will stay the way they are except that they will no longer have the links i.e. they will have no monetization value to these companies.
While Pinterest maintains that “this is 100% about the Pinner experience and ensuring relevant content on Pinterest,” there are many of the Pinners who aren’t happy with the change. Basically, they just crashed the monetization schemes that all of affiliates were following.
We are removing affiliate links to ensure we’re providing the best possible experience for Pinners. Recently, we observed affiliate links and redirects causing irrelevant Pins in feeds, broken links and other spammy behavior. We believe this change will enable us to keep the high bar of relevancy and quality Pinners expect from Pinterest.
Among the Pinterest affiliates that were largely targetted are HelloSociety and RewardStyle. Being two of the largest affiliates, they have practically lost their paychecks until something else is worked on.
Kyla Brennan the head of HelloSociety kept a cool head and said that they respected the decision and that they would continue helping businesses to market themselves on Pinterest:
Pinterest is continuing to evolve as a platform, and its terms of service are, as one would expect, changing with it. We can certainly respect these new changes while continuing to help brands find success on Pinterest through high quality content and campaigns, and are especially committed to keeping jobs in place for the hundreds of influential and talented pinners in our network.
So what is the alternative that they are giving to these companies? Well, they say you should take part in approved social media marketing on Pinterest, “be paid to curate a board or be paid to create original content for a business.”
All this evidences one thing, Pinterest has not been as active as Facebook is in bringing the business aspect into the experience but now they are ready to change that, and they are going to do it on their own terms.