Motorola Sales Reach 3 Million In India
Around a decade ago, Motorola was a force to be reckoned with. Whenever someone heard the name, they knew it was a mobile company climbing up the ladder. Its introduction of latest technology combined with sleek looks from phones such as RAZR and PEBL while being affordable as well, was one of the major reasons people preferred it in the early smartphone days. All these things however changed after a few years and the once famous mobile company of all vanished off the map.
That however seems to be changing now as Motorola is once again back on the ladder and from the looks of it, might be reaching the top pretty soon.
Google’s decision to hand over the next line of Nexus smartphones to Motorola was met with confusion from all over the world. It may be too early for Motorola to expect a big name in the global market but it certainly has made its spot in emerging ones such as India.
The success of Moto G and Moto E in the country meant a massive sales boost for the company and Motorola ended up selling 3 million units just in India. Granted this may be a mere ripple in the global market, it’s a pretty significant deal in countries where smartphones are considered more of a luxury item rather than a necessity.
Sales in India originally started a bit slow with only 500,000 units sold in the first three months but soon picked up pace and had sold 2.5 million in just 9 months.
Owing to this success, especially given how the company was almost non-existent these past few years, Motorola has vowed to double its efforts in the region and further expand their presence by opening up Motorola experience centers throughout India as well as vans traveling around to help customers with their problems.
Speaking at a press meet, Amit Boni, head of Motorola’s Indian operations said: “We will be doubling up our efforts in India, which is a very critical market for us.”