Google’s ‘Glass For Work’ Project Is Still In Focus
Google Glass, after being not such a big hit in the market, is getting withdrawn from consumer sales and the company now wants to bring a new futuristic version of its eyewear. However, it seems that Google is also brewing something else entirely.
According to a new report by Business Insider, Google is planning on to improve the Glass for Work program, which has almost a dozen partners involved, which are still writing the apps for the gadget.
These are not just rumors as Google itself confirmed that the investment in the Glass for Work will continue on, even after the Glass has been pulled from the market.
“We’ll continue to invest in our Glass at Work offering for enterprise developers and companies,” a spokesperson told us.
One of Business Insider‘s also gave them an insight into the Explorer program, which is almost at the end of its lifetime:
The fact that the Explorers program is coming to an end is no secret. The media has been hinting that they’ve had a whiff of it for three or four months.
There’s been changes to the home page, there’s been a reduction of availability of where you could buy Glass. They shut down the consumer facing Glass stores fronts months ago. It was called the Explorer program for a reason. They were exploring how people could use it.
The source further stated that he/she is pretty surprised that the Explorer program didn’t come to an end sooner.
This failure of Explorer program allowed Google to think out of the box and learn the mistakes that they had made. The next product in the program will only be revealed to the public when it is ready, so that people can really see and witness the innovation without any competitor getting whiff of what’s going on at the company.
There could be a number of reasons the Explorer program became a flop in the market, but I am sure that Google would be hoping to improve it in the future, so that they do not just waste time and money on the product that isn’t too appealing to a large sum of consumers.
Have you used the Google Glass? What was your experience of the device? Share your impressions with us in the comments below!
Source: Business Insider