Lamborghini’s Premium Phone Even Premium For Elite Class
You’d think that the son of Ferruccio Lamborghini would be carrying out the legacy of luxury car dealing, but no: here he is, launching super smartphones that are luxurious in their specs as well as the price.
The new 88 Tauri smartphone from Tonino Lamborghini is Android based, with the following specs:
- Display: 5-in., 1,920 x 1,080 px. (“FHD” (full high definition), aka 1080p)
- SoC: Qualcomm Snapdragon 801
- CPU: 4x Krait 400 cores @ 2.3 GHz
- GPU: Adreno 330 GPU @ 578 Mhz
- Memory: 3 GB LPDDR3
- Storage: 64 GB NAND (internal)
- Rear camera: 20 MP w/ dual-LED flash
- Front camera: 8 MP
- Battery: 3,400 mAh
- Modem: LTE w/ dual-SIM support
The phone also features your choice of two premium body designs:
- Real leather (in black, blue, red, orange or brown)
- Steel (in black, gold or silver)
Carrying these flagship features along with a smooth, leather bound body, there’s one catch – it costs a whopping $6,000.
So unless you are a billionaire, you better control your salivary glands. However, the phone has no affiliation with the luxury car brand. Then WHY is it so expensive?
Only 1,947 models of the phone will be made, so you have to really fast with loaded pockets to get your hands on one. The number was chosen to honor Lamborghini Jr.’s birth year, and moreover, word has it that the phone is made of handcrafted stainless steel and leather, and is fixed with Gorilla Glass for the display.
Moreover, the company, though with no affiliation, is still targeting the elite of the elite. Even the promotional video for the Lamborghini smartphone says as such:
However, if you compare the model specs with other flagship phones such as the new iPhone or high-end Android smartphone, Lamborghini’s hardware is just fairly decent. That is a surprising trend, since these unattainable, beyond-our-reach expensive phones have pretty outdated components, when shown against the new Apple and Android products.
The phone is expected to launch globally at the end of the month in Russia, Germany, Italy, the US, and the UK, among other areas.
It has become exceedingly common for labels to start of a product line of smartphones with their branding to reach out to customers in more than one way, Porsche carries its own smartphone, designed by Blackberry already, so we can only wait to see how well this company fares in this smartphone business.
Source: HI-TECH MAIL