Facebook wants to be more transparent about how they collect user data and use it. So they have redesigned the outlook of their policies to make them more readable.
Genie Barton from the Council of Better Business consulted with Facebook and guided the redesign of policies. She pointed that when the policy is to be written for lawyers, it can be formal and dull as it will be read by lawyers. However, when it is meant to be read by normal users, “it has to be completely different.”
The Wall Street Journal reports that previous version of Facebook’s policy was 9,000 words which has now been cut down to just 2,700 words. The new design makes the policy understandable by using colorful graphics that highlight important subject areas like “How do we use this information?” and “How can I manage or delete information about me?”
In addition to policy redesign, Facebook has also launched a new tutorial called Privacy Basics. The tutorial is available in 36 different languages and uses colorful graphics. This walkthrough answers some of the commonly asked questions.
Note that Facebook has not actually changed the policies, neither there is any change in the way they collect and use user data. The change is in just the way it appears to normal users.
The new policy is just two-third of the previous policy, covers all those points, and presents it in an interactive manner.
“Our goal is to make the information about Facebook as clear as possible,” said Erin Egan, Facebook’s chief privacy officer. “Our hope is that it won’t take long for people to read through this and really get it.”
Facebook has come under scrutiny in the past for not adequately disclosing how it uses data collected from the users. Since then Facebook has been working on the redesign of the policy and this answers all those concerns.
People raised concerns after knowing that Facebook had conducted psychological experiments on nearly 700,000 users. They grudgingly alleged Facebook of using their data for purposes not mentioned in the policy.
Some also raised concerns about how Facebook Messenger required permissions to operate.