Facebook To Launch Corporate Network To Rival LinkedIn
Facebook is seen as a distraction at workplaces and colleges. That is why it is banned on most of the organizations’ networks. As much as Facebook has been successful in becoming world’s largest online social network, it has failed to attract corporate users. As a result, the website has been losing a lot of traffic during day time.
Now Facebook plans to target corporate users by launching a social network similar to LinkedIn. The Financial Times reports that new “Facebook at Work” will let users chat with colleagues, build contacts and collaborate with others. It would also allow users to work and share documents in a manner similar to Google Drive.
It is also reported that Facebook has been developing this website for an year, and it is now being tested with companies as its launch approaches.
If this new website is able to provide the functionality provided by Microsoft Office, Google Drive, and LinkedIn on a single platform, it would be a huge success.
However, Facebook will have to tackle the problems that already exist with its name. For example, it is banned at most of the workplaces as it is seen as a waste of time. Mark Zuckerberg reported that U.S. users spent 9 hours on digital media daily, but only 40 minutes of that on Facebook.
Secondly, concerns has been raised about how Facebook uses the user data it collects. People alleged Facebook that it failed to mention clearly how it stored and used the data it collected from users.
Thirdly, it shows a lot of ads and corporate users don’t like ads.
Microsoft is already working on providing productivity software to its customers. Facebook can provide much more than Microsoft as it can offer a social networking website only for corporate users, where they can perform their functions, collaborate with colleagues, and work together on documents.
Whether Facebook will launch a separate website for this “Facebook at Work” is not known. Facebook has not officially revealed anything about it.
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