What Does Apple Have To Offer In New iPad Air 2 And iPad Mini 3
While everyone is fussing about Google’s latest Nexus devices, Apple announces its latest tablets — iPad Air 2 and iPad Mini 3. Both of these tablets are not intended to offer something totally new as compared to their predecessors, but Apple has managed to provide better usability and readability in latest devices, especially in iPad Air 2.
Apple has not brought significant changes in the latest model of iPad Air, but if you have used original iPad Air, you can easily notice that iPad Air 2 is too thin as compared to its predecessor. Apple has managed to bring it down from 7.5mm thick to 6.1mm thick. The weight has also been reduced from 437g to 469g, though the change is unnoticeable. Apple claims that it is the thinnest device of its kind.
The ultra-slim 10-inch iPad Air 2 features an anti-reflective coating too, which is the first in iPads. Reviewers at AnandTech were able to get their hands on the device. They report that the coating improves the readability in normal lighting conditions, but they are not sure yet how it performs in different lighting environment. They further report that despite of the coating, clarity is maintained and it is as clear as non-coated iPad Mini 3.
As for the specs, the iPad Air 2 is powered by A8X, which is reportedly more powerful than A8 featured in iPhone 6. Apple claims that the CPU performs 40% better and GPU is 2.5x better.
iPad Mini 3 has not got much improvement from its predecessors, and the fans are clearly disappointed. Size and weight are same as Mini 2, and so is the 2048 x 1536 pixel display. However, it looks apparently better than Mini 2. It might have something to do with the new panel, but we are not quite sure yet. The specs are same as well — A7 processor and 802.11n WiFi.
The only improvement is the addition of Touch ID sensor (which might not be an improvement for some users) along with a larger 128GB storage option.
Apple has experienced a sales drop in the tablet market, but remains to be the top-seller. The company sold 13.3 million iPads in the April-to-June quarter, which was 9 percent drop from the previous quarter. Its market share has also dropped from 33% to 26.9% but still remains to have the largest market share.
Will these new iPads be able to increase Apple’s quarterly sales? Considering the improvements, we are of the opinion that people would prefer other brands as they are not being provided with anything new from Apple’s side. We will find out soon.