Gmail Finally Adds Much-Awaited Unsubscribe Button
Your Gmail inbox might probably contain a bunch of annoying promotional emails, simply because it’s a pain scrolling down to find the unsubscribe link that marketers often bury at the bottom. Gmail just solved that problem: An Unsubscribe button has been added at the top, right next to the sender’s address making it dead easy to get rid of those annoying emails once and for all.
Although the feature rolled out in recent weeks for some users, Google has publicly announced it today and made live for all.
“Sometimes you end up subscribed to lists that are no longer relevant to you, and combing through an entire message looking for a way to unsubscribe is no fun,” Google explained in a new post on Gmail’s Google+ page.
“Now when a sender includes an ‘Unsubscribe’ link in a Promotions, Social or Forums message, Gmail will surface it to the top, right next to the sender address. If you’re interested in the message’s content, it won’t get in the way, and if not, it’ll make it easier to keep your inbox clutter-free.”
Just a decade ago when Gmail launched, it seemed to be a great platform that gave us a simple way to send and receive messages through a clean UI. Now, however, some Gmail users have become dismayed at how some businesses and organizations, that have by some means got hold of their email address, are spamming them with offers.
This new addition is surely a sigh of relief for these users and will hopefully improve their email checking experience.
This easy to find unsubscribe option is a winner. Now, you don’t need to waste time scrolling around to find a possibly hidden link; you can get yourself unsubscribed from a mailing list with just one click. On the other hand, email senders are also less likely to have their mail marked as spam thanks to this new feature.
However, this feature seems to be desktop-only as Google didn’t mention whether or not this feature would make its way to the mobile OS platform. But we expect it to pop up there sometime soon.
Gohar is the lead editor at TechFrag. He has a wide range of interests when it comes to tech but he's currently spending a big chunk of his time writing about privacy, cyber security, and anything policy related.