Xbox One Price Drop Results In Twice More Sales
Microsoft has announced that Xbox One has seen two times more sales in the month of June in the U.S. as compared to the sales in May. They believe the increase in sales is because of $100 price drop, which was announced on June 9th, and astonishing lineup of games announced for Xbox in E3 conference.
This announcement was made one day before NPD numbers are released. Microsoft didn’t mention the actual number of sales in the announcement, but noted that “… we’ve seen sales of Xbox One more than double* in the U.S., compared to sales in May.” The observation about sales was made on the basis of internal data based on the retail calendar.
NPD Group is a company which provides detailed statistics about the sales made in the U.S. every month, and sometime release data about Canada too.
Microsoft announced a $100 price drop in Xbox One when they released a new Xbox One Sku, unbundled from the Kinect, on June 9th. It is now available for $399.
In the announcement made at Xbox website, Xbox team welcomed the new fans and bragged about the number of games that will be exclusively launched for Xbox One. Some major titles included Halo: The Master Chief Collection, Forza Horizon 2, and Sunset Overdrive.
Xbox One was also awarded the best game lineup of 2014 by game critics at E3 — one of the biggest conferences for gaming industry.
Xbox team has promised more interesting news and deals for gamers in summer. They hope to provide interesting deals and promotions for gamers in this holiday season.
“The fun is just getting started and we can’t wait to share more exciting news soon,” said Xbox Wire Staff in the announcement.
PS4 still outsells Xbox One since it was launched in May 2013. We have to wait till NPD releases the data about the actual number of sales that Xbox One has made. According to the sales data released by NPD for May 2014, PS4 had made 197,000 sales while Xbox One managed to go as high as 77,000.
June was a good month for Microsoft’s Xbox One. With price drops and many interesting games lined up for 2014, Xbox One might be climbing up the ladder, but it still has to go a long way. Nintendo has also climbed up the ladder and has become a threat to Xbox One with the release of Mario Kart 8.
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